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Storefront

Open a storefront (florist or dessert creator)

Florists and dessert creators sell catalog products on DayOf instead of (or alongside) inquiry-style listings. Couples browse your products at /florals or /cakes, customize palette / vessel / tier count, and add to cart. You get the order, fulfill it, and DayOf handles checkout + the deposit.

Open in app

How to do it

  1. 01

    Pick your category in the listing wizard

    /dashboard/listings/new step 1 - tap Florist or Dessert Creator. The wizard publishes a thin listing so couples on /search can still find you by name, and lands you on storefront setup.

    Florist
  2. 02

    Set your storefront fees

    /dashboard/products/fees - delivery per mile, labor markup, late-pickup fee, booking cutoff days, and your service agreement. These flow into every product's checkout total automatically.

    link/dashboard/products/fees
  3. 03

    Flip storefront enabled

    Same page, at the top. Toggle on. Your products won't go live until you publish at least one.

    Storefront live
  4. 04

    Build your first product

    /dashboard/products/new - pick category (cake or floral) and (for florals) a sub-category. Add photos, a starting price, customizations (palette, vessel, tier count). Hit publish.

    New product

What to expect

Once you publish, couples on /florals or /cakes can see your product, customize it, and add to cart. You get an order in your dashboard with the customizations attached. DayOf collects the deposit through Stripe Connect; the rest is paid on delivery / pickup per your agreement.

Common questions

Do I need a listing too?

Yes - the listing wizard publishes a thin one when you pick Florist or Dessert Creator. It's how couples searching by name on /search find you. The storefront is the product surface; the listing is the vendor surface.

Can I open a storefront WITHOUT going through the listings wizard?

Yes - go to /dashboard/products directly. You'll still need a provider row (created when you start Stripe Connect onboarding) and storefront fees configured, but no listing is required.

Can I take inquiries on top of storefront orders?

Yes - couples can either add a product to cart or press Request a custom quote on a product page (florals only for now). Both flows land in the same inbox.

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