DayOf
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About

A wedding marketplace built for the way couples actually book.

Most couples spend their engagement buried in DMs, spreadsheet quotes, and emails that go nowhere. DayOf is the antidote - one place to find vendors, message them, negotiate, and lock it all in.

Why DayOf exists

We started DayOf after planning weddings for ourselves and watching every friend run the same gauntlet: ten DM threads, eight pricing sheets, three "ghost vendors," and a year of guesswork. The wedding industry has been remarkably slow to give couples a real shopping experience. We're fixing that.

How we're different

  • Negotiation built in. Counter, accept, or compare right inside the thread. No more "let me circle back."
  • Reviewed contracts. Every booking on DayOf uses a contract our legal team has reviewed. No 12-page PDFs you signed without reading.
  • Real prices. Vendors set them. The fee is transparent and only paid when you book.
  • One thread, one shortlist. Send your saved vendors to your partner with a single link.

What we believe

Vendors are small businesses run by humans, not lead-gen funnels. Couples deserve to see a real price before a phone call. Markets work better when both sides can see and trust each other.

The team

We're a small team based in Brooklyn and remote. Backgrounds in product, design, and the wedding industry itself - planners, photographers, and one florist who quit to write code.


Verified vendors

Every vendor is identity-checked and reviewed before going live.

Vendors paid fast

Your deposit goes straight to your vendor so they can lock your date.

Refundable

Up to 14 days before your event date, no questions asked.

Are you a wedding vendor?

Get discovered by couples in your area. Set your own pricing, accept offers, and only pay when you book.

0%

Listing fee

5%

Service fee, only on bookings

<1hr

Median response time

Direct

Book vendor without an agency